
Silicon Valley Bank’s Failure Possibly Ignited Through Botched Public Relations
Versions of this article were published on Agility PR, O’Dwyer PR, and PR News. As the dust settles on the failure of Silicon Valley Bank (SVB), ground zero might turn out to be a one-two punch [...]
Technica Communications Wins 2022 PRNEWS Social Impact Award
Technica Communications, a boutique, full-service public relations, social media, and content marketing firm, is honored to be a named a winner by PRNEWS in the Mobility Campaign Category of the [...]
A Guide for Effective Public Relations Tactics for the Energy Transition
Today’s media landscape is an ever-shifting body of information, platforms, and strategies, all set on achieving the most eyeballs on a piece of content. Marketing and C-suite professionals who [...]
The Hydrogen Rainbow is So 2021. It’s Time to Get Over it.
When it comes to hydrogen energy, the industry typically differentiates the final product in classes that correspond to the carbon intensity with a focus on “the colors of the rainbow,” such as [...]
Why Influencer Marketing Will Dominate in 2022 and Beyond
The Importance of Influencers: Cory Lee Case Study As social media platforms mature and multiply, it’s becoming increasingly clear that traditional journalists are no longer the only avenue [...]
Technica Communications Named Finalist in Two Categories for Ragan’s 2022 PR Daily Awards
Building off another record-setting year, Technica Communications has been named a finalist in the 2022 Ragan’s PR Daily Awards in the B2B Campaign and Influencer Campaign categories. Conducted [...]
Technica Communications Wins 2021 Women World Award as a Disruptor Company
Company wins gold for securing media coverage for cleantech and transportation clients equivalent to $3.2 billion in advertising PALO ALTO, Calif., November 17, 2021 – Technica Communications [...]
Technica Communications’ Influencer Campaign for Winnebago Specialty Vehicles Increases Followers by 54 Percent
Technica partnered with social media influencer Cory Lee to garner 47,500 unique impressions for Winnebago’s wheelchair-friendly RV line. [Palo Alto, Calif., September 14, 2021] — As the [...]
Technica Communications’ Lisa Ann Pinkerton Named a 2021 Top Women in PR Distinction by PRNEWS
PRNEWS names Pinkerton an Industry Innovator for firm’s work supporting companies in energy, cleantech, transportation and climate tech Applauded for its success in building up cleantech and [...]
Technica Communications Secures $3.2 Billion in Media Coverage for Clients Leading the Energy Transition
Amid a global pandemic, the award-winning public relations firm elevated its cleantech, energy, electric vehicle and transportation clients in a broad array of media outlets and grew its client [...]