Five practical tips for planning, announcing, and amplifying investment news Securing investment is a significant milestone for startups. It represents months of work refining a technology, [...]

Technica Communications, a PR and media relations agency specializing in innovative and technical markets, was recently selected as a finalist in the 2026 PR Daily Media Relations Awards for its [...]

As commercial space matures, the definition of success is changing. Success is no longer measured only by how many satellites reach orbit. It also depends on how efficiently those satellites [...]

Before a startup earns revenue, builds a customer base, or establishes a recognizable brand, it must first answer a more fundamental question.  Why should anyone believe in us? For emerging [...]

Three-week media relations campaign for a heat pump startup generated a 350% increase in weekly inbound leads, secured coverage that contributed to recognition on TIME’s Best Inventions [...]

For decades, companies have looked at word of mouth as one of the most powerful forms of marketing and communications. People trust recommendations from friends, colleagues, industry peers, and [...]

Technica Communications was recently honored with an Award of Distinction in the 32nd Annual Communicator Awards for its Jetson Air, the cold-climate heat pump platform developed by Canadian home [...]

Meet the key voices working to reshape how data centers are powered, cooled, built, and operated. Pre-AI, data centers were near-invisible infrastructure. Post-AI, they are a political [...]

The recognition highlights Lisa Ann Pinkerton’s public relations leadership in helping venture-backed startups turn technical innovation into market credibility and growth. Lisa Ann Pinkerton, [...]

Meet some of the key voices accelerating heat pump adoption. Heat pumps have moved from a niche efficiency upgrade to a core technology for building electrification. As energy costs rise and [...]