Overview
Founded in 2009 as a virtual company with the spirit of Silicon Valley and the tech sector of the San Francisco Bay Area, Technica Communications is an award-winning boutique, full-service public relations, social media, and content marketing firm. The company has received numerous awards, including Campaign of the Year for Environment & Sustainability by the PRNEWS Platinum Awards (2023), a PR Campaign of the Year Finalist for Ragan’s PR Daily Awards (2023), and a PR Bulldog Award in the Crisis Communications category (2022).
With a focus on supporting science and technology startups, Technica possesses the deep expertise and contacts required to deliver top-quality results in these challenging sectors. Since 62% of Technica’s full-time staff possess previous journalism and newsroom experience, we specialize in highly effective, efficient international media exposure. The company boasts 12 team members, each with an average experience of 15 years, and the majority have newsroom experience of their own.
Good PR and marketing firms understand technology quickly and know how customers, journalists, partners and investors think. Great firms can manage themselves, pivot and troubleshoot creatively to consistently deliver value and results and keep clients ahead of the market and competition. At Technica, we hit the ground running and reliably deliver consistent results that are strategically designed, planned and measured against clear metrics.
How We Work
As a virtual company headquartered in the heart of Silicon Valley, Technica Communications provides clients the flexibility to design public relations and marketing packages that further their business goals. Through our business model, clients receive senior level support and strategy at all times, not just when something important is happening.
To us, “growth” is not reflected in the size of our office space or our staff. We add to our team to support client demand, keeping our teams hungry to deliver superb results and ensuring you the highest levels of accountability. We plan, execute and show you the results. At Technica, clients get big agency service with a personalized touch.
Domain Expertise
• Bioenergy • Energy Storage • Hydrogen • Solar • Wind
• Autonomous Vehicles • Connected Driving • Electric Vehicles • Hydrogen • Micromobility • Shared Mobility
• Energy Efficient • Green Building • Renewable Energy Integration • Robotics • Smart Homes & Cities • Sustainability
• Aviation • Composites & Green Materials • Electric propulsion • Hydrogen propulsion • Sustainable Fuel • UAVs
• Agriculture • Airports • Carbon Capture • DERs • EV Charging • Grid Edge
• Investment Firms • Talent Advising • Venture Capital
Meet the Team
-
Lisa Ann Pinkerton Founder and CEO
-
Sarah Malpeli Vice President, Client Services & Growth
-
Christian Zdebel Senior Consultant and Account Supervisor
-
Cait Caviness Account Manager
-
Melanie Morris Account Manager
-
Marco Vice President of Rest and Relaxation