Public Relations Account Executive

The Account Executive is a media relations specialist responsible for supporting the development of and implementing media outreach strategies to maximize positive media exposure for clients in local, national and international markets. This role reports to the Account Manager and Account Supervisor and collaborates with and mentors the Account Coordinator to achieve the goals outlined for and by the client.

Job Duties and Responsibilities

  • Secure media coverage for clients in target outlets
  • Contribute to the planning and implementation of public relations strategies¬†
  • Draft/edit/finalize press releases
  • Draft/edit pitches for releases, or review those drafted by other team members
  • Draft/edit coverage reporting
  • Provide strategy on releases and their contents as needed Media Relations
  • ¬†Facilitate media interviews with the press (scheduling, hosting, and follow-up)
  • Develop trend story ideas and pitch them for placement
  • Support the development of thought leadership campaign ideas for clients
  • Draft/edit and rewrite thought leadership articles on behalf of clients

Job Requirements and Qualifications

Account Executive applicants should contain the following requirements and qualifications:

  • Previous working experience in public relations for three (3) years
  • Degree in PR, communications, journalism, or relevant field
  • Excellent communication, presentation, and leadership skills
  • Outstanding organizational and time management skills
  • Experience pitching and securing coverage for clients
  • Attention to details
  • Critical thinker and analytical problem solver

To apply, please email your resume and cover letter to hr[at]technicacommunications.com